Book Your Free Strategy Session:

Sign Up
Home ยป Encyclopedia Terms ยป V ยป Video Ads Definition

Video Ads Definition

Video Ads Definition

What are Video Ads?

Definition: Advertisers create short video ads to promote a product, service, or brand. These ads often play before, during, or after online videos. Youโ€™ll commonly find them on platforms like YouTube, Instagram, Facebook, and various websites. They aim to grab attention quickly, deliver a clear message, and prompt viewers to take action, such as making a purchase or visiting a website.

Example in a Sentence: By running video ads on YouTube, the company reached more people and got more clicks than with regular image advertisements.

Why are Video Ads Important?

1. Grab Attention Fast

People are more likely to stop and watch a moving video than look at a picture or read text.

2. Tell Your Story Clearly

A video lets you show what your product does and why it matters, all in a few seconds.

3. Reach People Everywhere

Dynamic video content works on many platforms, so your message can reach people wherever they scroll, watch, or search.

Share Your Message in Seconds

Short promotional videos help you connect with people fast. With strong visuals, clear words, and a quick message, they help you stand out and get noticed, without needing a big budget.

More Definitions: Video Marketing Definition, Video Marketing Definition, Video Strategy Definition, Pictory Definition

Useful Posts:  Sales Funnel Metrics That Drive RevenueTactics and Tips to Grow Your Leads

Business professional presenting revenue attribution modeling and customer journey insights

Free Download: 100 Sales & Marketing Jargon Terms You Should Know

    Services & Capabilities

    Sales Funnel Services
    Top of Funnel

    Search Engine Optimization/SEO

    AI Search Optimization/AEO

    Pay Per Click/SEM

    Paid Social

    Organic Social

    Account-Based Marketing/ABM

    Middle of Funnel

    Websites

    App Store Profiles

    Newsletters

    Retargeting/Remarketing

    Bottom of Funnel

    Relational/Contractual/Closer

    Demo/Guided Tour

    Freemium/In-App Upgrade

    Checkout/Digital Purchase

    Capabilities

    Branding

    Print Design

    Video Production

    Animation

    Podcast Production

    App<>CRM Integration

    Sales & Marketing Stack Configuration

    Sales Funnel Professor and The Professor's likeness are trademarks of ETC Software. Unauthorized use is strictly prohibited.