Definition: Upselling is a sales technique where a seller offers a customer a more expensive or premium product or service, in addition to or instead of the original item being purchased. The goal of upselling is to increase the overall value of the transaction for the seller and provide the customer with added benefits or value for their purchase.
It is often used in customer service and sales environments, such as in retail, restaurants, or the travel industry, to enhance the customer experience and generate additional revenue for the business.
Use It In a Sentence: The waiter tried to upsell the customer by recommending a more expensive bottle of wine with their dinner, hoping to increase the total bill.
More Definitions: Cross-Sell Definition, Engagement Definition, Lead Generation Definition, Lead Magnet Definition
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