Definition: The “hero section” refers to a prominent area on a webpage, typically found at the top of the home page or landing pages. It is designed to capture the visitor’s attention immediately upon arrival. This section usually includes a combination of eye-catching images or videos, concise and compelling text, and a clear call-to-action (CTA). The hero section sets the tone for the website and aims to convey the core message or value proposition of the brand, product, or service in a visually striking and engaging manner.
Use It In a Sentence: The redesign of our website’s hero section, featuring a dynamic video background and a bold headline, significantly increased our user engagement and conversion rates.
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