CASE STUDIES
Real Results from Working with Sales Funnel Professor
At Sales Funnel Professor, we need you to have a good or great product or service and be able to support your customers after they purchase. That’s your job.
If you don’t have product<>market fit, we’re happy to suggest some ways you can find it, but no amount of sales & marketing wisdom can create explosive growth on the back of something few to no clients value.
But if you do have a good or great product, it’s our job to get you the growth you deserve.
Brand Creation, Funnel Launch & Management
0 Revenue to $7M Pipe within 90 Days of Existence
Before: Specialty Equipment Prototype & Empty Website Domain
Highlights at 90 Days:
The Only Iconic Brand in the Space
$7M+ Pipeline Built (Inbound, B2C, Tracked in HubSpot)
>$700k Closed-Won (Money in the Bank)
PPC Funnel Generating 8 Deals/Week @$25/Day Spend
SEO Funnel Generating 3 Deals/Week @$1000/Mo Investment (20 “Money” Phrases in Top-10 of Google Results)
Thereafter:
Team Learning ABM Pointing at B2B Deals
New Products & Services Introduced with Cross-Sell/Up-Sell Funnels Built
Franchise System Development Underway
Touch-1 Deals Off Multiple Channels for Brand New SaaS
Before: New Class of HR/EdTech SaaS with BETA Product
Highlights at 90 Days:
The Only Iconic Brand in the Space
19 Deals Created Off 1st Newsletter
PPC Funnel Generates >$20k/Mo in Deals Off $600/mo Spend
Trophy Logo Clients Appear Organically
Junior Sales Reps Can Set 2.5 Meetings/Day via HubSpot Sequences
Thereafter:
Company Starts SEO & Gets to Top of Google for 25 Money Phrases within 3 Months
Company Lands Some of the Biggest Corporate Clients Around within Year-1
Company Accepted to TechStars
Brand Overhaul & Funnel Relaunch
Years of Incremental Growth to 5X’d Revenue in 6 Months
Before: Small SaaS Player in Crowded B2B Space with Multiple Publicly-Traded Competitors
Highlights at 90 Days:
The Only Iconic Brand in the Space
WordPress Site Completely Overhauled & Conversion Rate Optimization Goes Through the Roof
PPC Funnel Generates 5-7 Closed Deals/Day @$1500 ARR
Thereafter:
Company Drowned in Business to the Point All Paid Media Is Turned Off 2 Months Before “The Season” Ends
Company Starts SEO and Gets 20+ Top-3 and 60+ Top-10 Money Phrases with 6 Months
SFP Builds a Custom Bubble App<>HubSpot Stack to Solve the Company’s Scalability Problem
0 Inbound to $300k in Deals Built on $1500 in Ad Spend
Before: Major Metro-Area Luxury Backyard Design Firm with Lackluster Brand & Poor Relational Sales as Only Channel
Highlights at 90 Days:
The Only Iconic Brand in the Local Space
Site Rebranded and Moved to WordPress and Touch-1 Conversions Go Through the Roof
PPC Funnel Consistently Generates 5-7 Deals/Week @$50k-$75k on $300/mo spend
Thereafter:
Company Gets Page-1 Organic Results Off SFP SEO Strategy
Company Launches Gateway Drug Product & New Core Lines of Revenue
Partners Start Organically Finding the Company
Funnel Development for Established Companies
Inbound Funnels Fixed in a Month for 20M ARR Professional Services
Before: 6 Years of Two Agencies Can’t Get Accountancy Built To-Date on Relational Sales Any Inbound Deals
Highlights at 90 Days:
Brand & Website Overhaul Results in Immediate Start of Touch-1 Inbound Deals
$250k Inbound Deal Appears in Month 2
Money Phrases Make Their Way into Google Top-10 by End of Month 2
LinkedIn Followers Start Growing
Thereafter:
>50 Money Phrases in Google Top-10
Newsletter & Webinar Demand Gen Funnel Starts Scaling
Inbound Pipe Passes 1M in 6 Months
SFP Leads Migration to HubSpot to Automate Attribution & Sales Rep Reporting
SFP Builds ABM Funnel
0 Digital Sign Ups to >20/Day for Specialty CRM SaaS
Before: Overseas SaaS Platform Can’t Crack the Code to Get Any Traction in US Market
Highlights at 90 Days:
Becomes One of 2 Iconic Brands in the Space
Touch-1 Inbound Deals Start Off Instagram & Facebook
Touch-1 Inbound Deals Start Off PPC
Thereafter:
Company Carves Out Dominant Marketing Position with Highest Margin Version of Its Product
Company Builds Waitlist of Big Brands Wanting to White Label Its Products
Company Builds Second Premium Module
Company Adopts PLG Thinking
Company Ranks for >50 Money Phrases on Google
Upskilling Large Firms with Knowledge Gaps
400-Person Marketing Agency Adopts SFP Page Design & Core Messaging
Before: Tactical Marketing Agency (SEO, PPC, e-Comm Platforms) to Publicly-Traded Companies Struggles with Differentiation & Conversion Rate Optimization
Highlights at 90 Days:
Company Adopts Messaging/Position Based on SFP Recommendations
Home Page Changed to SFP Design & 90% SFP Writing
Company Upskilled on Conversion Rate Optimization & Can Assist Clients with It
Thereafter:
Company Poised to Leverage Their Top of Funnel Skills Coupled with New Middle of Funnel to Unlock Next Phase of Growth
100-Person Engineering Firm Leverages SFP to Choose New Funnels & Allocate Sales & Marketing Resources
Before: R&D Firm Grown on Networking Knows They Can Help So Many More People with Expert GTM Guidance
Highlights at 90 Days:
Most Appropriate Funnels & How to Measure Success Understood
Best Fit Bases to Cover for Current Team Defined & Gaps Identified
Brand & Stack Required to Streamline Identified
Thereafter:
Company Ready to Overtake Leaders in the Space Who Don’t Understand Sales Funnels As Well as Our Client via Our Training
